Buying Guide・2020-10-23

Attention System Integrators! Why You Must Embrace AVoIP?

Industry Insights

Have you noticed the rapid growth of AVoIP (AV over IP)?

In 2020, the global professional AV integration industry was affected by COVID-19, resulting in weak overall performance. However,

AVoIP: Network-Based Distributed IP Solutions

, growing rapidly against the trend, and even sweeping the entire audiovisual equipment and system integration industry. According to "Commercial Integrator"

》In the global professional AV system integration industry survey, there are some indicators worthy of special attention:

The number of AVoIP projects this year is even higher than in previous years.

In the past, AVoIP was only used as part of large-scale AV system projects; now, end-users are actively demanding the comprehensive use of networked solutions.

Over 80% of AV system integrators are preparing to fully transition to AVoIP for future proposals.

Corporate and education markets are the two most suitable markets for AVoIP, where the purchasing decision-makers are IT managers or IT experts.

Are you ready to fully embrace AV-over-IP as an AV distribution for your customers? What is the reason behind AVoIP

Rapid Growth?

The starting point of all business is user benefit.

AVoIP

Because of its IP distributed architecture, it helps the system transcend the physical limitations of matrix switching

. The advantages of its technical architecture have been fully recognized by the industry. Exploring the reasons for the growth of AVoIP further, we can find that AVoIP

It not only benefits system integrators but also brings value to end users: more rationalized construction costs. From the perspective of audio-visual system construction costs, AVoIP

, which is more reasonable than traditional AV matrices.

AVoIP

The deployment cost is planned based on actual needs, such as the number of input signal sources and output terminal devices, and purchasing the required number of codec devices, making it reasonable and easy to estimate. In contrast, traditional matrix architectures require purchasing matrix switchers with fixed I/O ports, resulting in waste for unused ports; when capacity is insufficient, a larger matrix must be purchased, leading to even more unused I/O ports and further waste.

Easily scalable and cost-controlled AVoIP

Another advantage is the convenience and cost controllability during expansion. When expanding an existing system, as long as you know how many new I/O devices are to be added, you know how many codecs to add. You won't be tied down by the original architecture, nor do you need to bear huge rewiring costs; you only need to perform IP configuration. In contrast, when expanding a matrix architecture, the budget may increase multiplicatively or even exponentially just to add a few devices. Moreover, physical rewiring is time-consuming and labor-intensive, representing a major expense. Therefore, the convenience of expansion and controllable costs can be said to completely solve the pain points of traditional matrices.

Global AV Distribution System

On a networked AV system architecture, AV content from any space in the entire facility can be shared simultaneously to multiple or designated spaces. Corporate headquarters and campuses are the most obvious examples.

AVoIP

It can instantly stream audio and video to every space, including reception lobbies, cafeterias, lounges, training rooms, conference rooms, and office areas.

This is particularly useful during the COVID-19 pandemic, where social distancing requirements significantly reduce the capacity of various spaces. AVoIP enables real-time, low-latency distribution of audio and video to multiple classroom spaces, thereby achieving virtual expansion of classroom spaces.

Network integration is an undeniable trend: AVoIP

is based on standard network TCP/IP Ethernet technology. With decades of mature network development, as long as a sufficient number of network switches and bandwidth are provided, IT managers can easily manage the entire system. Therefore, AV over IP is definitely the trend of the future.

In the future, various environmental controls, remote management services, remote technical support, performance monitoring services, and even digital transformation and smart services combining audio/video with AI, IoT, and big data can all be deployed on AV over IP. Traditional matrices cannot achieve this, which is the absolute most important reason for the growth of AVoIP.

IT Industry Stepping into AV System Integration

ICT and IT industry professionals, being familiar with network technology, utilize AVoIP

Expanding its business scope to AV system integration services, while also promoting AV products to end-users through extensive IT sales channels, driving the growth of the entire AVoIP market.

What are the barriers to entry for AVoIP? How to lower them?

"Commercial Integrator" lists two major problems currently faced by AV system providers entering AVoIP:

Lack of IT networking knowledge and programming talent

。

With highly mature IT network development, combined with AVoIP

is based on standard networks; as long as you know how to configure network switches, getting started with AVoIP

is not a difficult task. However, advanced network configuration is highly complex. When deploying an AV network system, choosing a network switch optimized for AV systems can save significant trial-and-error time and labor costs for installation and configuration during deployment.

Although networking brings many flexibilities and benefits, utilizing these advantages to the fullest requires personnel who understand IT and programming. In this regard, professional training is necessary. When evaluating AVoIP

When selecting a solution, you should choose a complete solution that offers the entire package, including codecs and a control host with graphical configuration and deployment software. This eliminates outsourcing modification fees or extra programming development costs. This is crucial, as outsourced modification and design fees are highly expensive and often key to the profitability of the entire project.

If you are an AV system integrator, your question is no longer whether to adopt it, but how to build AVoIP proposal capabilities as quickly as possible

。

If you are an IT system integration professional, your question is how to

Choose a brand that can provide a complete AVoIP solution

, helping you reduce the learning curve for AV products, quickly integrate with your existing IT sales channels, and achieve a synergistic effect where 1+1 is greater than 2.

Last but not least, whether you are an AV system integrator or an IT system integrator, we look forward to the future of AVoIP

With you on the path of rapid business growth.